Course curriculum
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1
(Part 1) Setting Up Your Account & Using Tasks
- Setting up your account
- Your first login, understanding the dashboard
- Managing your account & Changing your email signature
- Changing your email signature
- What are tasks and how to manage them.
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2
(Part 2) Understanding A Contact
- Searching for a contact
- Single contact view
- Using Notes, a record of a leads history at your gym
- Editing a contact
- Contact Status and Temperature
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3
(Part 3) Editing, Creating, & Sending Emails
- Creating an email
- Adding content to your email - Basic
- Adding content to your email - Advanced
- Editing An Existing Email
- Sending a single email
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4
(Part 4) Understanding Campaigns
- Understanding Campaigns
- Creating a Campaign
- Building out Your Campaign and All Event Types
- Creating Your Drop-In Process
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5
(Part 5) Understanding Tags, Tag Rules, & Filtering Contacts
- Understanding Tags
- Viewing, adding and removing a contacts Tags
- Viewing all and adding Tags in your account
- Using Tag Rules
- Filtering your Contacts and Sending Out Mass Emails
- Filtering Contacts For Attendance Program, At- Risk, 10 Day No Show and more.
- Send a leave review email to your members
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6
(Part 6) Using Text Message Automation
- Lighting a fire under your automations with texting
- Setup Text Messaging Account
- Sending text messages in campaigns
- Receiving and replying to messages
- Sending mass texts
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7
(Part 7) GymWell Automations Overview
- Tying it all together: GymWell + Hatchbuck
- Calendly + Hatchbuck
- Forms + Hatchbuck
- Fitness Assessment, Pricing Lead Gen + Hatchbuck
- GymWell Lead Automations in Hatchbuck
- Ex: Understanding the Intro Process
- GymWell Member Automations in Hatchbuck
- Turning off an automation
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8
(Part 8) The right way to use Hatchbuck in your Gym
- Why it's important
- The 2-second Hatchbuck form
- How to handle leads that call in, message on social media, or walk in.
- Handling post intro follow ups & no shows
- Live and die by your contact notes
- Your coaches, you and Hatchbuck
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9
Do You Use HSN Nutrition? We can set it up for you!
- We can provide you with everything you need for HSN!
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10
Final Step & On Going Support
- Confirm Your Rules Are Turned On
- Make sure your plans are filtered correctly.
- Final Step, Required
- You've completed the course, have questions? Schedule a call with our Hatchbuck Coach.
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11
Having an issue with members not being tagged properly? What to do and in depth details on how we pull from your Member Management System.
- Data Collection from Member Management Systems & Frequency
- Issues with your Member Management Data
- Issues with Triib – Missing Granularity in Attendance Data
- How to report an issue to 321goproject
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12
Hatchbuck Deep Dive
- Leads Flow Graphic
- Member Automations Graphic
- All Available Filters For Your Contacts
- Writing a subject line that gets people to open
- Running & Managing the Attendance Goal Program
- Filtering Contacts For Attendance Program, At- Risk, 10 Day No Show and more.
- Getting your hatchbuck api key
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13
How to write email campaigns that don’t suck.
- 1.0 | Frame the narrative
- 1.1 | No one cares about your programs.
- 1.2 | Who is your main character?
- 2.0 | Your first campaign.
- 2.1 | Case study: A Nutrition Challenge Kick Off
- 2.2 | The most important part to creating your campaign.
- 2.3 | Case Study Emails
- 3 | Your turn.
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14
Bettering your email open rate
- Sending weekly workouts via email.
- Cleaning Your Email List
Pricing options
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